Communication process contains the following elements:
The Communication Process
Communication process contains
the following elements:
1.The Communicator Communication commences with the
communicator. He is the sender of the message. He realizes the need for
conveying something to someone else. A communicator or the sender is the source
of communication. He has a purpose of communicating
some information to one or more persons.
2.Encoding Encoding means putting message
into code. A message is initiated by encoding a thought. The communicator
encodes the information to be transmitted. It is done by translating into a
series of symbols or gestures. Encoding is essential because information can be
conveyed only through representations or symbols. The sender of the message
should establish mutuality of meaning with the receiver. Coded messages may be
oral or written words or gestures.
message A message is the output of
encoding process. It is the physical form of the encoded message. The message
may be in any form- oral, written or gesture. But it must be unambiguously
understood by the receiver. Speech may be heard. Written words may be read.
Gestures may be seen or felt. Message must be clear and precise.
Medium The communicator can communicate
the message through a medium. The medium is the carrier of communication. The
communication channel is the mode of transmission. Air is the medium for oral
message. The medium is inseparable from the message. It links the sender with
the receiver. The message may be conveyed through a memorandum, letter,
telegram, the telephone, a computer or T.V., but the channel or the medium must
be appropriate for the message. At times, multiple media are used for effective
communication. A telephone talk may be confirmed by a letter later. Since the
choices of channels are many, proper choice of the channel is vital for
5.Decoding Decoding refers to the finding of
the meaning of something conveyed in code. It is the process by which the
receiver interprets the message. It means translating the message that is significant
and meaningful to the receiver. The recipient has to be ready for the message.
Then only the message can be decoded into thought. In decoding, the receiver
converts the message into thoughts. Decoding is affected by several factors
such as the recipient’s knowledge, past experience, personal interpretations of
the symbols and gestures used expectations and mutuality of meaning. Thus,
decoding is very important for understanding the message.
6.The Receiver Communication requires atleast a
couple of people, the sender and the receiver. One “encodes” and the other “decodes”
the message. It will be complete only when the receiver perceives the message
intact. The receiver must decode the message without distortion. If the message
does not reach a receiver, communication cannot be said to have taken place.
7.Feed Back Feedback refers to the reaction
of the receiver. It is a reversal of the communication process. Feedback
enables the communicator to know whether his message is received and
interpreted correctly or not. Further, Feedback enables the communicator to
know the reaction of the receiver so that future communication can be modified,
if necessary. The importance of Feedback is incalculable. It helps to check the
effectiveness of communication. It makes communication a two-way process.
8.Noise “Noise” is the enemy of Feedback.
It refers to any factor that interferes with communication. Interference may
occur in all the above stages of the communication process. It hinders or
Tags : Management Concepts & Organisational Behaviour - Communication
Last 30 days 2068 views