A company planning to diversification should define its business, conduct SWOT analysis, Risk analysis, competition and Gap analysis and also assess the advantages and disadvantages of diversification.
Advantages and Disadvantages of Diversification
A company planning to diversification should define
its business, conduct SWOT analysis, Risk analysis, competition and Gap
analysis and also assess the advantages and disadvantages of diversification.
The following Table11-1 briefly outlines the advantages and disadvantages of
different types of diversification.
Tags : Strategic Management - Strategy Formulation
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