According to Stephen P. Robbins change is concerned with making things different.
Change – Defined
According to Stephen P. Robbins change is concerned
with making things different. Change occurs when an organizational system is
disturbed by some internal or external force, occurs.Change, as a process, is
simply modification of the structure or process of a system. It may be good or
bad, the concept is descriptive only.”
In the
context of change we come across certain terms like change agent, change
intervention and change targets.
1. Change agent is the person or persons who acts as a
catalyst, and assumes the responsibility for managing the change process.
2. Change
intervention, is a planned section to make things different.
3. Change
targets are individuals and groups who are subject to change.
Levels of Change
Change occurs at three levels
1.
Individual
level
2.
Group
level and
3.
Organization
level
At the individual level change is reflected in such
developments as changes in a job assignment, physical move to a different
location, or the change in maturity of a person which occurs overtime. It is
said that changes at the individual level will seldom have significant
implications for the total organization.
Most organizational changes have their major
effects at the group level. This is because most activities in organizations
are organized on a group basis. The groups could be departments, or informal
work groups. Changes at the group level can affect work flows, job design,
social organization, influence and status systems, and communications patterns.
Changes at the organization level involve major
programmes that affect both individuals and groups. Decisions regarding these
changes are generally made by senior management and are seldom implemented by
only a single manager. Frequently, they occur over long periods of time and
require considerable planning for implementation. Example of these changes
would be reorganization of the organizational structure and responsibilities,
revamping of employee remuneration system, or major shifts in an organization’s
objectives.
Tags : Strategic Management - Strategy Implementation
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